VectaMedia

January 2008 saw Australasian theatre exhibitor giant, Hoyts theatre group, enroll with Vista Entertainment Solutions for their new theatre management software. With 49 sites and over 400 screens across New Zealand and Australia, the Hoyts theatre group is one of Australasias biggest circuits.

Hoyts theatre group provides a wide variety of theatre services to their customers. La Premier is the ultimate in luxury cinema-going, with totally reclining seats, personalised wait staff and access to a VIP fully approved bar La Premier is neat way to see a Hollywood smash. For the ones that prefer something a bit more casual the Half Pipe is the way to go. Featuring giant deluxe beanbags and a personal theatre, the Hoyts Half Pipe is a preferred location for people of all ages. Vista effortlessly manages all of Hoyts leading edge theatre concepts as tickets and concessions, to be acquired from any Point of Sale counter. This has allowed Hoyts to transition all purchasers, from the box office and concession counters to theatre auditoriums in a smooth and efficient demeanour.

To further enhance Hoyts consumer service offerings, they selected to install additional Vista modules Head Office, LED signage, Voucher Management, Loyalty and Web. To gain advantage from the renown of the Net, Hoyts chose to add Vista Web to their sales channels. Buyers can now purchase flicks tickets online, to any flick, for any session, at any Hoyts theatre. Hoyts also run a wonderful commitment program Hoyts Movie Club, which offers purchasers reduced ticket prices, alongside other great deals. Using Vista fidelity, Hoyts can now promote upcoming films in a rather more efficient demeanour, as they may be able to target shoppers primarily based on loyalty profile.

The rolling out of Vista started in Apr 2008 and is expected to be complete by mid 2008. Vista CEO, M. Holdaway, announces, We are delighted to be working with such a well-known and respected theatre circuit. We are looking forward to working with Hoyts, to bring enhanced cinema services to their clients.

Hoyts is under the method of planning to develop theatre venues that will be supplied with totally digital 3D screens, auditorium seating, and gourmand food and drink facilities.

Hoyts declared that the Te Rapa cinema would have the first purpose-built, completely digitalized flick locale in this nation, with almost 1300 seats, 6 digital flick screens, a food emporium, bar, and an auditorium for large screen films, conferences, personal functions and sports entertainment.

Hoyts Cinema optimised content found at NZ Cinema Net http://www.cinema.net.nz